November 2005
What's Next: Editor's Picks for Innovative Products
Progressive Grocer

What's Next: Editor's Picks for Innovative Products

Making a healthier pizza at home has become easier since the introduction of all natural Old World Pizza Crusts from the Rustic Crust Co. of Pittsfield, NH. Using only the highest quality ingredients and containing no artificial preservatives, trans fats, or hydrogenated oils, GMOs or added sugars, the fresh ready-made crusts are formed by hand, allowed to ferment slowly, double proofed and than baked in custom ovens. The item is available in the following varieties: 12-inch Cheesy Herb, Tuscan Six Grain, Classic Sourdough, and Ultimate Whole Grain, and seven inch Italian Herb, which comes in a two pack. Besides allowing consumers to create a pizza in mere minutes, the crusts keep for up to four months because of all natural oxygen absorbers that preserve freshness. The suggested retail price is $3.99. Get more information by visiting www.rusticcrust.com.